UPSURGE Presents: An Online Masterclass with Corbyn Asbury

Corbyn Asbury joined YouTube at the start of 2018 to help with the launch of YouTube Music, and since has worked on large scale campaigns with superstar artists including Little Mix, The 1975, Dua Lipa, and The Beatles, as well as leading on YouTube's emerging artist programs inducing Artist on the Rise and YouTube Foundry.

Corbyn has driven YouTube's industry partnerships with The BRIT Awards, The Mercury Prize, Tomorrowland, The Association of Independent Music, The Great Escape and more.

Topics that Corbyn will be covering:
-Overview of his responsibilities as Label Relations Manager at YouTube
-How he works with artists and labels
-Industry insights and trends
-His career path and advice for aspiring professionals
-The basics of setting up and optimising a YouTube channel
-The best practices for content creation and posting
-Leveraging YouTube's features for audience growth
-Monetisation strategies
-Copyright considerations and Content ID system
-Collaborating with other creators and brands on the platform

Date: Tuesday 26th November

Time: 6pm-7.30pm

Location: ONLINE (teams)